Hong Kong · software for automobile retail

The software a dealership runs on.

Maximus Digital Limited develops, maintains and licenses one platform for automobile dealers — the website customers arrive on, the inventory and deal tools the floor works from, and the advertising that fills it.

LeadstodayWorking
Website enquiry
2018 Audi A3 · asked about finance
Website
Missed call
Returned once · no answer
Call
Trade-in appraisal
Photos received · awaiting number
Task
The platform interface — websites, inventory, leads and campaigns in one place.

The platform

Run the store. Reach the market. Grow the business.

A dealership’s stock, its shopfront and its follow-up are one business problem. The platform treats them that way — a vehicle entered once appears on the website, in the campaigns, and in every conversation about it.

Run the store

Everything from the moment a vehicle lands on the lot to the moment the paperwork is signed.

  • Inventory and merchandising
  • Desking, F&I and documents
  • Reporting on gross, pace and ageing

Reach the market

The dealership’s cars in front of buyers wherever they are looking.

  • A website built from live inventory
  • Digital advertising and social
  • Automated marketplace listings

Grow the business

Every enquiry captured, qualified and followed up until it becomes an appointment.

  • Leads and CRM in one queue
  • Credit applications and lender routing
  • An assistant that answers around the clock

Runs in the language the dealership sells in

The platform is multi-language throughout. English, French, Chinese or any other language — for the interface the sales floor works in, and for the storefront customers see. Language is a setting, not a separate build, so one dealership can serve one market in one language and another in a second.

and more

Modules

What the platform actually does

One system, licensed as a whole. Territory licensees receive every module below.

Inventory management

Vehicles entered once, priced and published everywhere at the same time.

VIN auto-fillPricing intelligenceSyndication

360° vehicle spins

Every unit captured from a phone and turned into a full walk-around.

Phone captureBackground removalStorefront synced

Dealer websites

A storefront generated from the lot, not a brochure someone has to update.

Live inventory pagesEnquiry formsThemes

Digital advertising

Campaigns fed by the same stock the website publishes.

Inventory-fed adsSource attributionSpend vs outcome

Marketplace posting

Listings placed and kept current across the marketplaces buyers already use.

Automated postingRe-postingReach reporting

Leads and CRM

One queue for every enquiry, call and appointment, with the next action attached.

Unified inboxFull historyAppointments

Sales assistant

Answers enquiries and books appointments outside opening hours.

Round-the-clock repliesQualificationHandover to a person

Credit applications

Pre-qualification and routing to the lenders the dealership works with.

Soft pullLender routingStatus tracking

Desking and F&I

Payments, taxes and fees calculated on the deal in front of the customer.

Payment quotesTax and feesDeal structuring

Sales documents

Every form from the buyer’s order to the final contract, signed and stored.

E-signatureDeal jacketAlways retrievable

Reporting and analytics

What is selling, what is stalling, and who is doing the work.

Gross per unitAgeing alertsTeam performance

Roles and permissions

Each person sees the part of the business they are responsible for.

Team accountsPermissionsActivity trail

One engine

The same system, a different floor

The platform was built for automobile retail, and the way it works — stock in, storefront out, every enquiry tracked — suits any dealership that sells titled units from a lot.

  • CarsNew and used
  • MarineBoats and dealers
  • PowersportsMotorcycles and ATVs
  • RVs and trailersTowable and motorised

Company

Maximus Digital Limited

A Hong Kong company. It develops and maintains the platform, and licenses it to dealers, distributors and territory operators.

Work on the product is continuous: the storefront, the deal tools and the campaign tools ship as one system, on one release line.

Incorporated
Hong Kong SAR
Activity
Software development & licensing
Office
Unit 2A, 17/F, Gleneagly Tower,
No.1 Gleneagly, Central, Hong Kong